Graf Lantz
Represented the company’s brands on social media, managing customer engagement through social channels, and engaging with customer service when necessary
Supported strategy to build the community online via social media, influencer engagement, and building ambassadorship
Conceptualized and produced visual content (video and stills) to be published across all social channels, catalogs, and brand website in collaboration with the Creative department
Worked closely with the Art Director to source and purchase necessary props, schedule sessions, and assist with any other production needs
Reported monthly on social media engagement and follower growth - identified and aligned KPIs